10X Business Letter
June 17th, 2013
San Diego, Ca
Sunny 71 Degrees
Dear 10X Business Builder,
When I was a young boy, I used to spend a lot of time at my grandparents house in Great Falls, Montana.
I loved going there because we got to do so many fun things for little kids, like: chop wood (for some this is punishment, but for my brother and I, we fought over who got to do it), shoot BB guns, go fishing and eat at the local Royal Fork.
On of my other favorite things to do was ride my big wheel!
My brother had a red one and I had "the green machine". We would pedal those things for hours.
We would ride them up the drive-way and back down. Up the street and back. We just loved riding those things.
I do recall however, whenever Grandpa would come outside to check on us or to say hi, my brother and I would each give it our all to show him how fast we could pedal.
Have you ever done this?
Have you ever been doing something at one level of effort and then when someone began to watch you, you stepped up the effort!?
My guess is you have.
In fact, there was some research done that showed that when someone is observing you riding a bike or running, you go faster.
I see this all the time in the gym (of course I never do this)… You're about to start a set of lifts and a pretty girl walks into your vicinity… all of a sudden, you can lift more and do more reps… it's amazing!
This is a very profound insight into human behavior.
And this is exactly why coaching is so powerful.
Coaching in it's very essence is simply having someone there watching you — observing your performance.
For example, when someone hires us to coach them on presentations, the first thing we do is record their current talk.
Here's an interesting point: knowing that we are going to be reviewing this presentation, the client almost always gives more preparation, energy and effort than they would had it been a 'normal' presentation.
So what that means is even BEFORE the coach has given any feedback or direction, the client has received an increase in performance just by hiring a coach.
That is potent.
I know this to be true from personal experience as well.
One of Roberto's responsibilities at the Anthony Robbins organization was to train the other speakers. Anytime that he came to observe me, I ALWAYS gave a little extra effort!
So what does this mean to you? And how can you use this insight?
Number one, raise your awareness to the power of observation and really think about how you can integrate it into your goals (Business, health, financial).
The obvious answer is to get a coach. A professional one is your best option, but it certainly doesn't have to be.
If you don't have the money available to invest in a professional coach, make the areas of your life that you would like to perform better in, more visible. Start by declaring your performance intentions publicly.
Let your peers and circle of influence know that you, "intent to make 20 calls a day" (or what other activity you would like to perform better on).
This alone will likely improve your performance, just knowing that someone may be watching you.
Then literally (if you can) ask someone to watch you, to 'observe you'. Not only will you perform better just from an increased desire to look good, but you will then be able to get feedback from that person.
There's one other aspect that a coach provides you and that is accountability. It's deeply ingrained in our psyche that we are supposed to do what we tell people we are going to do.
I know that a lot of people don't do this all the time, but in this instance, your probability to follow through increases significantly versus NOT having to be accountable.
It's easy to ask someone to be your accountability buddy.
There is potential alone in just knowing if someone is watching you, you'll try harder. But, add on to that the extra leverage of accountability and you will have a guaranteed way to improve your results.
Loving Living Giving Large,
Editor, The 10X Business Letter
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